UBC Insiders has launched into a beast we only dream’t up over a beer, then a phone call, then an email, then a bbq. While we’ve encountered a lot of bumps we didn’t anticipate (for instance, the revenues column in the budget turning up 0), our most important planning, around our editorial, has worked out pretty well. Here’s some of the principles I’ve personally developed, and some of them we commonly accept.
- The goal of the blog is to drive the debate. We’re politicos. We have opinions. We believe the status-quo is insufficient, and we use the public eye as a tool for change. We do not apologize for opinion.
- Educate through exposure. It’s easy to say things. It’s not easy to quote sources. We will seek out original sources and provide them raw–not only to make our point, but to show how the sausage gets made, and make it less intimidating.
- Assume readers speak the language, but give them a dictionary. In trying to make campus more learned, we deliberately use the talk that’s used by those on the inside. Though, with our dual mandate of education, we will provide links to where the reader can learn more.
- Only report the issues that matter. It can be hard at times, especially when it means we might get scooped by one of the message-forwarding blogs, but we don’t publish rumors or personal conflicts. If we get scooped, we get scooped, but if we can state “the rumor is false”, then we’ve done a greater good. As a rule of thumb, the AMS does not matter.
- Editorial autonomy. Editors retain their own integrity. One cannot block another’s right to write. We do this for efficiency and for efficacy. Less collaboration means less work, and more independence means wider, stronger connections. We each have universal access to everything, though.
- Find the story early and define it. The most effective advocacy starts from scratch. If you can take something from nothing and frame it in your way, you’re pretty much done.
Those said, the zeroth editorial principle we have is that the site comes second. There are times when it can just take over, but if things get rough, we’re friends, lets get a beer and talk about life. Only four more days until we go into more relaxed mode (and we know to relax in four days, because of our research.)
